Design, Plan, Start Your Business

LAUNCH provides a system for you to consider yourself, and all of the parts and pieces of your business to plan your initial steps, set objectives, and walk away with an action plan aligned for six months.

• Personal desires, enjoyment, needs, perception and fulfillment
• Vision, Purpose and Goal Setting
• Business Modeling
  • Value Proposition
  • Customers
  • Channels
  • Customer Relationships and Touch Points
  • Revenue Modeling
  • Business Activities
  • Resources Needed
  • Costs
  • Partnerships
• Competitive Analysis
• Sales
• Projected Income Statements
• Risk Analysis
• Detailed six month roadmap

Launch is for you, the entrepreneur, in the early stages of developing your business or business ideas and is seeking out resources, tools, and educational material to learn, build confidence, explore, and remove fear as you establish first steps and begin building. You typically find and use books, templates, YouTube videos, blogs, or courses, all of which are mainly educational and specific but do not provide an all-encompassing process that is intended to drive action.

Unlike tools that are currently available like business plan websites, department-specific project planning software, business books or classes, Telescope Mapping is providing a process in LAUNCH that is intuitive and engaging, allowing users to work through their ideas, expand on them, and build an objective road-map.

LAUNCH is not designed to replace a business plan. That being said, the process and its results can certainly contribute to a business plan in many ways. Often times, a business plan is designed for an external audience with long-term objectives that show how the business plans to operate and where successes will be found. Scenarios in business plans are often “best case” scenarios that are origins and telling an overarching story.

Sitting down with pen/pencil and paper is an intimate working process. The physical connection to your project and the act of writing down your ideas demands a different level of attention and strengthens your unique relationship to your project.